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Arthur Gallego

CEO and Co-Founder, SunDaze

Arthur is an experienced and diverse consumer packaged goods executive, recognized for his broad expertise ranging from formulation to packaging design to campaign marketing to consumer psychology. Arthur has worked successfully with dozens of better-for-you brands including energy drinks, kombucha and hard kombucha, cold-pressed juice, iced tea, RTD coffee, zero calorie sparkling soda, and wine and spirits, serving as both a strategic advisor and start-up CMO. He has also work extensively in the alt-dairy category, advising and developing brands in plant-based milk, creamers, puddings and yogurts. Arthur is as much a category builder as a brand builder and his expertise has been cited by CBS News, MSNBC, the BBC, Forbes, The New York Times and The Wall Street Journal.

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