Redbud
Studio

We are an operating holding company with a suite of shared service capabilities. Through Redbud Studio we create new to the world brands, in attractive growth markets, across a broad set of consumer sectors. Our model creates value for these businesses through incremental resources, partnerships and expertise.

Each of our brands and operating companies have dedicated brand teams that scale over time - starting with typically a few key resources, including the brand Founder/CEO. Our Studio collaborates with our founder partners, leveraging our expert shared services operational team that has decades of expertise in building and scaling consumer brands and companies.

Our Structure

Redbud Brands is an operating holding company led by Brian Goldberg and John Ferrari. Our shared services team has decades of expertise in building and scaling consumer brands and companies.

Each of our brands and operating companies have dedicated brand teams that scale over time - starting with typically a few dedicated resources, including the brand CEO/founder.

30
+
shared services team of functional and domain experts that provide strategic direction and operational execution across our entire brand portfolio.
150
+
investors and strategic advisors with robust backgrounds across the consumer sector.

Why a Venture Studio?

Our model enables us to better support and influence the outcomes of our brands, given our 30+ person shared services team and 150+ investor advisory network.

The data demonstrates this: 60% of studio-backed companies reach Series A funding, compared to only 30% of traditional startups, according to Global Startup Studio Network. Our model de-risks entrepreneurship, enabling talented but more risk adverse individuals with great new venture ideas to pursue their vision - unlocking an otherwise untapped pool of talent and new concepts. This same approach can be adapted to brands that are already in market, but have plateaued and need a strategic operating partner to help take them to the next level.

Create

Through Redbud Studio, we create brands from scratch in attractive growth markets across a broad set of consumer sectors. We collaborate with our founder partners, leveraging our expert shared services operational team and our access to strategic relationships to drive growth and operational performance.

Case Study

TSUMo Snacks: We partnered with a venture fund and major celebrity to create a brand offering cannabis infused salty snacks.

Create

Through Redbud Studio, we create brands from scratch in attractive growth markets across a broad set of consumer sectors. We collaborate with our founder partners, leveraging our expert shared services operational team and our access to strategic relationships to drive growth and operational performance.

Case Study

TSUMo Snacks: We partnered with a venture fund and major celebrity to create a brand offering cannabis infused salty snacks.

How we operate

Redbud has six core operational stages that span the brand lifecycle, from inception to exit:

1
1

Ideation & Market Validation

Redbud partners with entrepreneurs to ideate and validate new ventures in targeted sectors.

2
2

Co-Founder & Project Team Formation

In collaboration with the brand founder, Redbud builds brand value-aligned teams. Redbud shared services resources are dedicated to those ventures to build the MVP.

3
3

Business Plan & Product and Brand Development:

Redbud shared services and co-founders jointly develop the brand vision and test product-market fit.

4
4

Commercialization:

Redbud advances select new ventures, hiring a full operating team to commercialize the business, and leverages extensive network of go-to-market retailer, distributor, and digital marketing partners.

5
5

Capitalization:

Redbud can provide early-stage funding from the venture studio and can secure additional growth financing.

6
6

Support, Scale, & Exit:

Redbud supports ventures throughout the lifecycle with a strong shared services platform, governance, and relationships with strategic acquirers and late-stage venture firms.