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Brittney "Boots" Richards

VP of Growth, Beauty & Wellness

"Boots" is a digital marketing and ecommerce leader with 15 years experience specializing in scaling DTC brands. Most recently Boots lead revenue growth at Frankies Bikinis growing the brand from a startup to household name, leading to an acquisition of the company by VS&co. Prior to joining Frankies Bikinis, Boots co-founded Wolf Republic, a dog gear and accessory brand. She was also the Manager of Marketing & Analytics at LF Stores and worked on the marketing teams of ID Public Relations and TOMS.Boots received her Bachelor’s Degree in Business Marketing from the University of Arizona and her Associate’s Degree in Engineering from the University of Colorado Boulder.